Archers Adda

Adda is Hindi for den/lair.

Sunday, March 26, 2006

The Sales Engineer

Found only in the UAE.

Education: 12th grade pass. Probably a B.A for the heck of it.

Salary: Approx Dhs.2000+ with commission.

Requirements : Ability to bluff, excellent driving skills, a good command over English.

A sales engineer is in more demand than a regular engineer. The main reason is that he's a product of the new generation. Speaks well, looks good. Ask him something technical and he'll immediately call you back with some well rehearsed answers. Change the variables and you catch him red handed. So what's the word 'engineer' doing on his business card?

Because thats his USP. Because that's what will get peoples attention. 'Marketing agent' on the same card would sound like the 'traveling salesman', which in todays world has turned into a very demeaning job, courtesy the idiot box. 'Engineer' protects him from the demeaning glances and derogatory comments, which must be encountered in order to grow as a person. Dubai and its glorious facade will only get you this far. Somewhere down the line you are bound to be at the mercy of some pot bellied 'entrepreneur' who'd blame you for every single loss incurred.

Who are these 'engineers' hurting?

Genuine engineers. Genuine marketing specialists. Genuine professionals. People with a conscience. People who don't live the life of a con job.

I almost forgot, this is a dog eat dog world. My bad.

3 Comments:

At 11:46 AM, Blogger Krishna said...

The Blame goes both ways, the management who create such a position and the client. It is very rare to find an "educated" client,i.e., somebody who knows what he wants. This is specially true where things dont come out of the box, rather a process-oriented thinking is needed both defining the needs as well as eveluating the solutions. Selling software is one example i can think of.

Unless the client demands more, the sales industry in UAE will continue to a number game, and of "Sales Engineers"

 
At 1:37 PM, Blogger archer14 said...

You're right. It probably has to with increased salaries. But then why abuse the term reserved for people who are actually qualified? The more tighter Dubai becomes, the more we'll encounter specialised jobs to hoodwink. Not the employer, the client.

 
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